Episode 24

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Published on:

6th Sep 2023

Reaching Technical Decision Makers With Julia Gilinets, Interim CRO at Uplevel

Cut the fluff! That’s what Julia Gilinets, Interim CRO at Uplevel, believes is the secret in sales. This is especially the case, when reaching out to technical decision-makers. On this week’s episode of Redefining Outbound, find out more, plus the importance of the bottom-up approach, and why sales leaders need to drop the word “should”, when judging their sales process.

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About the Podcast

Redefining Outbound
Welcome to Redefining Outbound, a new series co-hosted by Cognism's UK and US sales leaders. They'll be sitting down with the most forward thinking sales leaders to explore how and why B2B buying behaviour has changed. They'll also unpack why these trends are important for organisations today.