How job change signals unlock pipeline with Johnny Stiffell, Mid-Market AE at Cognism

When someone joins a company, they don’t just bring experience, they bring change. In this episode, Johnny breaks down how he uses job change signals to break into accounts, build relationships with new stakeholders, and create pipeline from day one. From SDR to AE, we unpack how identifying the right moment to reach out can be the difference between being ignored… and starting a deal.